In 2020, with the accelerated trend of online shopping, "Piyixuan", a long-established traditional leather goods retail store, decided to transition to online sales to expand its distribution channels. Faced with fierce market competition, they urgently needed a series of competitive bag strap products to attract online consumers. After conducting market research, they selected Guangzhou Kezhi Trading Co., Ltd. as their product supply partner, expecting to inject new vitality into their online store through our innovative design capabilities and efficient production capacity.

Cooperation Process
After fully understanding "Piyixuan"'s brand positioning and market needs, our design team meticulously developed a series of bag strap products integrating modern minimalism and vintage elements. Every step from material selection to production was pursued to perfection. In particular, leveraging our signature hand-dyeing technology, each bag strap exudes a unique charm. Meanwhile, we optimized inventory management to ensure that "Piyixuan"'s online store could quickly respond to market demands and achieve fast order fulfillment.

Cooperation Achievements
The newly launched bag strap series quickly became bestselling products in "Piyixuan"'s online store, not only attracting a large number of new customers but also effectively increasing the repurchase rate of existing customers. Through this cooperation, the store successfully achieved a smooth transition from offline to online operations, with sustained growth in online sales and continuous expansion of brand influence. The cooperative model between the two parties is regarded as a successful case of traditional retail's transition to online, providing valuable experience for the industry.